VelocinatorVelocinator
Process5 min read

Why Your Jira Board Is Lying to You

March 18, 2025

Walk into any standup and you'll hear it: "I'm almost done with the API endpoint, just need to write tests." "I'm waiting on design for the frontend." "I moved the ticket to QA."

Your Jira board might show a lot of activity. Tickets are moving right. But are you actually shipping?

The Illusion of Progress

We tend to confuse activity with productivity. A developer with five tickets in "In Progress" feels busy. They are context switching, answering chat messages, and jumping between branches. But from a flow perspective, they are gridlocked.

Work In Progress (WIP) is the enemy of velocity. Little's Law proves it: the more things you have in flight, the longer each individual thing takes to finish.

Symptoms of High WIP

  • Long Cycle Times: Tickets sit in "In Review" for days.
  • Constant Context Switching: Developers struggle to get back into "the zone" after interruptions.
  • Deployments are Scary: Because you're batching up weeks of work into a single release.

The Fix: Stop Starting, Start Finishing

It's a cliché because it's true. To increase velocity, you actually need to do fewer things at once.

1. Set Hard WIP Limits

If your team has 5 developers, maybe you shouldn't have more than 5-7 tickets in progress. If you hit the limit, no one picks up new work. Instead, you swarm on the blocked items. You help review code, you help test, you help deploy.

2. Visualize the Wait States

Most Jira boards hide the waiting. A ticket in "In Progress" might actually be "Waiting on API." Split your columns to show where work is actually sitting. You'll likely find that tickets spend 80% of their life waiting for someone else.

3. Measure Flow Efficiency

Flow efficiency is the ratio of active work time to total cycle time. If a task took 10 days to complete but only 2 days of actual coding work, your efficiency is 20%. The other 8 days were waste.

Velocinator helps you visualize these bottlenecks by correlating Jira status changes with actual GitHub activity. We show you the gap between "I started working" and "I opened the PR." That gap is where your velocity is hiding.

Enjoyed this article?

Start measuring your own engineering velocity today.

Start Free Trial